Sales yeah. You gotta do the cookie-cutter thing. Well, you’ll get your turn.
It’s true. It’s almost like top-secret knowledge that you have to self-acquire either through books (not all of them any good) or on the job (also not always good, depending who you get your training from), but mostly your own wits.
You could learn some things in advertising and marketing, but what i learned was either on the job or personal experience there too. I know they have courses in it but do they teach the kind of stuff you nee?
MBA I *think* goes through some of these things but that’s kind of a strange hybrid degree: It’s University and yet in the world of academics, MBAs are looked down upon, not as much as they look down at trade school but still, given a lower level of respect.
But really, it shouldn’t be that way. There’s definitely a disconnect. You’re right.
it’s true. That book plus the many that followed through the years are all good stuff. I went through a bunch through the years. The nightingale/conant stuff is always good stuff. I even plunked down a few $ for some Tony Robbins thing once. [sold it later at a profit too ]
As a kid, there was Norman Vincent Peale. People have had “The Secret” [law of attraction stuff] which is same kind of message, repackaged, for a few years now.
A lot of the management books out there are also good – the classic “one minute manager” compliment-complaint-compliment sandwich works great everywhere with everybody and everything.
Interestingly, the advice for sales doesn’t change a whole lot. Might be why “how to win friends and influence people” is still good all these years later. I never made it through it as everything in it was familiar to me from other books I’d read (whose authors _were_ influenced by Dale Carnegie – so I got his messages already through them.
Confidence really is everything. Look good, smile bright, learn how to shake hands properly, learn socially when to touch people and how, how to read people, all useful stuff.
They actually try to stick _some_ of this stuff in schools now.
The son of a friend of mine was complaining online to me last summer: On his required reading to get into 8th grade was “7 habits of highly effective teens”. He dreaded reading it. I just said he should find what’s useful in it and try it out and ignore the rest for now. Stuff like this is good civic knowledge, not just sales., although I think putting this stuff in school *does* kind of ruin it. Still, maybe it’ll be useful to some.