Parents’ Magazine was extraordinarily influential in how babies were raised in the USA since the late 1920s. Very developmental psychology focused. In-Hospital Breastfeeding / mother’s milk had been in a steady decline since WW2, hitting its lowest point in 1972 (I was born in early 1972 and being a premie got human breast milk) But starting in late 1971, Parents’ Magazine started running ads promoting breast feeding – and it was in late 1972 that the downward trend in breast feeding began to reverse course dramatically year after year. Infant feeding and the media: the relationship between Parents’ Magazine content and breastfeeding, 1972–2000

Parents’ Magazine was extraordinarily influential in how babies were raised in the USA since the late 1920s. Very developmental psychology focused.
In-Hospital Breastfeeding / mother’s milk had been in a steady decline since WW2, hitting its lowest point in 1972 (I was born in early 1972 and being a premie got human breast milk)
But starting in late 1971, Parents’ Magazine started running ads promoting breast feeding – and it was in late 1972 that the downward trend in breast feeding began to reverse course dramatically year after year.
Infant feeding and the media: the relationship between Parents’ Magazine content and breastfeeding, 1972–2000

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