They created their own little world where everything makes sense, but it’s out of step with the rest of civilization. It’s got a huge echo chamber component to it. Same’s true for a lot of movements though and a lot of religions and things too.
When I talk to someone who is die-hard into it, I feel as if I’m talking to someone who just discovered Jesus and wants to tell me all about it. Convertitis factor is huge.
The consistency and repetition among people who align themselves with it by ideology (rarely by name) is just plain out weird looking from an outsider’s POV.
I can start a conversation with one, someone else joins in, I get the same word-for-word responses, and finish off the conversation with a third person, and it’s as if I was speaking to one person the whole time. It’s cultish.