Becoming comfortable with boredom and allowing it to happen from time to time is been very productive for me.
I used to say “I never get bored!” But now I see what I was doing is jumping from project to project, AVOIDING the boredom monster.
But facing its ugliness head on and accepting its presence, often results in the moments that I get the more creative concepts and start the most interesting projects.
Boredom leads to creativity. It can also lead to destruction. But it always leads to something.
If it leads to more boredom, well, then you’re just not done with it yet