BBC’s also way too w h i_t e. They aired clips of LeBron James while talking about Kobe Bryant’s death.
That’s the thing about representation: It’s not for PR – it’s to avoid obvious mistakes like this.
“The usage of Kobe as a masculine given name in the United States is all thanks to two individuals: Joe “Jellybean” and Pamela Bryant, the parents of basketball star Kobe Bryant, who named their son after Kobe beef they saw on a restaurant menu. However, it was Kobe’s talent as a basketball player that made him a household name and brought the name Kobe to prominence. ”
So yes, Kobe is named after the Japanese beef.