A narrative of two narratives: Right and left side: First Right, then Left: [via G. Lakoff, 2017]
…he has the whole strict-father thing, moral hierarchy. If you have strict-father morality what that says is it’s your concern alone that matters, reteaching individual responsibility. That means responsibility for yourself, not social responsibility. Not caring about other citizens; that’s weak. You should care about yourself; that’s strong. That is how he sees that the world naturally works. There is a hierarchy of morality because the strict father in a family gets his position of strength because he supposedly knows right from wrong, and in that there is an assumption that those who are most moral should rule.
So how do you tell who’s most moral? You look at who has come out on top. You have God above man, man above nature, conquering nature, so nature is there for us to use. Then you would have the rich above the poor — they deserve it, because they are disciplined. And the powerful above the non-powerful — they deserve it, they’ve become powerful. And you have adults above children. So in 21 states children in classes and on teams can be beaten by the teachers and coaches if they don’t show proper respect and obedience.
Western culture above non-Western culture, and so you get all the stuff on Breitbart about white Western culture. Of course Islamists are not in Western culture, Mexicans are not in Western culture, Asians are not in Western culture, etc. America above other nations: We should be great again, we should rule everybody, we should be able to intimidate everybody. And then other ones follow. You have men above women, whites above nonwhites, Christians above non-Christians, and straights above gays.
So you have this moral hierarchy in Republican thought for a long time; it’s not like this is new. Here it is bold, right out there, as strong as you can get, and you have the ultimate “strict father,” who wants to be the dictator of the country, if not the world.